Bob is a comic book writer, artist and editor who worked at Marvel Comics for almost 20 years. He's best known for his work on Transformers. After editing Marvel's 4-issue 1984 Transformers mini-series, Bob wrote most of the next 50 issues of the comic. He also named approximately 250 of the original G1 Transformers, including Megatron, Bumblebee, Starscream and Ratchet, and wrote the vast majority of the character profiles Hasbro included on the Transformers toy packaging of the 1980s. In 2006, Bob returned to script the new adaptation of 1986's Transformers: The Movie for IDW Publishing.
As an artist, Bob is best known for his work penciling the Johnny Blaze version of Ghost Rider, including drawing the majority of Ghost Rider covers from 1978 to 1983. He also created and wrote Marvel's Sleepwalker comic in the early '90s. As a Marvel editor, Bob oversaw titles that included Fantastic Four, Daredevil and Spider-Man, and also was in charge of numerous Marvel special projects of that era, including 11 different sets of Marvel Trading Cards, beginning with the first Marvel Universe set in 1990.